BIG BELLY BADDIE™
A
Movement for Baddies With a Belly
Unapologetic style for the main characters.
CROP TOPS & TEES
Pre-order available
Pre-order available
Pre-order available
GET IT BEFORE THE DROP
Exclusive limited run of the Baddie Collective staples.
TRENDING DROPS
Meet the Founder
Big Belly Baddie™ was created and founded by Latoya Williams — also known online as Big Belly Bae.
What started years ago as “Big Belly Babe” evolved into “Big Belly Bae” and now Big Belly Baddie™ — a bold lifestyle movement celebrating confidence, curves, and unapologetic energy.
Before it was a trend, it was her identity.
Latoya has proudly represented big belly confidence across social media for years, building a digital footprint rooted in authenticity and self-expression. Big Belly Baddie™ is more than fashion — it’s ownership of who you are without shrinking for anyone.
Confidence Has Curves.
Connect With Big Belly Baddie™
Follow the movement:
Instagram: @iambigbellybaetoyua
Snapchat: @iamtherealbigbellybae
Facebook: Big Belly Baddie
TikTok: @bigbellybaddietoyua
Official Hashtags:
#BigBellyBaddie
#BaddiesWithABelly
#BigBellyBae
MORE THAN CLOTHES, IT'S A MOVEMENT.
Big Belly Baddie is a celebration of curves, confidence, and taking up space. Every piece is designed to make you feel like the main character you are.

